Webinars (‘WEB-based semINARS’)
Webinars are events held 100% online. This enables you to reach a large and specific audience. Members of the target group participate live via a PC, Mac, tablet or smartphone, wherever they are. And if they are unable to join the webinar live, they can watch the recorded broadcast afterwards instead. Discover the huge potential of webinars. >>>
Save time and money
Since webinars take place online, no travelling is involved for your target group. This helps your viewers to save time and money on transport and accommodation compared with attending events in person. And that’s not to mention the costs you eliminate by not organising a physical event, e.g. venue hire, catering, etc. Hence, webinars save you time and money too. What does a webinar cost to organise? >>>
Reach your target group, both live and afterwards
As the ‘sender’ in the communication process, you are keen to prolong the life of your message. Webinars do just that, since they can be watched after the live broadcast, time after time. This enables you to increase the reach and the impact of your message. Furthermore, well-designed webinars are search-engine optimised (SEO) to improve their Google ranking. As a result, a webinar is a one-off investment with a very long tail.
Direct contact with your target group
The very best thing about a webinar is how interactive it is. Webinar viewers are actively engaged, they ask questions and give feedback. That works so well that, on average, webinars secure 56 minutes of people’s undivided attention. Which other communication medium can offer you undivided attention for that long?! Polls, chats and calls to action contribute to an unrivalled understanding of your target group’s rationale, which in turn opens up new opportunities for you as the sender of the message. Discover the benefits of webinars. >>>
RoyalCast: for truly professional webinars
Reach precisely the right target group. Really get to know your audience. Involve people in your story and make them part of it. Allow your target group to understand your message. A webinar (or online seminar) makes this possible. It is no coincidence that webcasts and webinars are the fastest-growing communication tools. What is a webinar? Find out here >>>
Respond live to viewers’ questions, use polls to gauge opinions and chat with participants – just some of the ways to create unrivalled engagement. This results in a much deeper insight into your target group, unmatched by any other communication tool. Every day, RoyalCast webinars are used by hundreds of companies around the world such as ABN AMRO, Unilever, Heineken, Monsterboard, Alex and Capgemini. Read on to discover how you too can organise webinars successfully. >>>